Mrs Alice Nafuna

Chief Marketing Officer

Mrs Alice Nafuna

Great products succeed when the right people hear the right story at the right time.

A marketing strategist and educator with over two years of experience helping early-stage startups build their brands, attract users, and establish sustainable growth. She has led marketing initiatives for startups including Fololimo and currently heads the marketing strategy for SmartDuka, focusing on expanding its reach among Kenyan SMEs through practical, data-driven campaigns.

Focus areas

  • Startup growth marketing
  • Brand strategy and positioning
  • Go-to-market execution
  • Digital marketing campaigns
  • Community engagement
  • Education and training